The name "call tracking" may seem invasive to the privacy of your leads. However, call tracking does NOT track anybody. It simply tracks what campaigns are generating the most calls, so you have better analytics on what marketing is working best, and what isn't.
Knowledge
Call tracking allows you to see exactly what marketing campaigs are generating the most leads. It allows you to much easier measure ROI on your marketing. It also shows you if what we are doing is working for you.
Analytics
Call tracking shows you more in depth analytics of your calls. Whisper messages tell you which campaign prompted a phone call, before you answer the phone, helping you tailor your message even before the call begins.
Management
Record your inbound and outbound calls to assess the quality of your phone leads, coach employees and improve conversion rates.